Well… we did it… and it’s all thanks to you.

I’m absolutely thrilled, and honestly a little emotional, to share that CASCATA Hair has been shortlisted for Irish Hair Brand in the IMAGE Business of Beauty Awards.

To be recognised alongside some of the most incredible Irish hair brands is such an honour.

But what makes this even more special is knowing that you nominated us.

Every nomination, every vote, every message, every order, every person who has shared their CASCATA journey with a friend — it all helps us get to where we are today.

So, first of all… Thank you. Truly.

CASCATA Hair started with a simple belief: It all starts at the scalp.

I wanted to help people understand that healthy-looking hair begins with looking after the foundation — the scalp — and to make scalp health a much bigger part of the conversation around hair.

What started as an idea rooted in my experience as a hair artist has grown into something I’m incredibly proud of: an Irish brand built around scalp health, education and helping people feel more confident in their hair.

To now be shortlisted for Irish Hair Brand feels like such a meaningful moment in that journey.

And I’d love to take it one step further…

Would you vote for CASCATA?

If you’ve been following my journey, trusted me with your hair, discovered scalp care through CASCATA Hair, bought a product, read one of my blogs, shared a post or simply cheered us on from the sidelines, I’d be so grateful for your vote.

It might only take a couple of minutes, but it would mean so much.

And yes… I’d absolutely love to bring home the win!

You can vote while you’re having your morning coffee.

While you’re waiting for your colour to develop.

Or, if you really want to multitask… while you’re detoxing your scalp! 😉

Irish Hair Brand: Cascata (Option 25)

Vote for Cascata: Irish Hair Brand, Option 25

On the official voting form, go to Option 25, Irish Hair Brand, and select Cascata. Voting closes at midnight on Wednesday 4 November 2026. Only one vote per email address is permitted during the entire voting period.

Being shortlisted is already something I’m incredibly proud of.

Winning would be the most wonderful recognition of what we’ve been building and a very special birthday present for CASCATA Hair.

But whatever happens, I want you to know how grateful I am to everyone who has helped us get here.

Thank you for nominating CASCATA.

Thank you for believing in the brand.

Thank you for supporting an Irish business.

And thank you for being part of our journey towards healthier scalps and healthier hair.

Now… one more little ask.

If you have a minute, please cast your vote for CASCATA as Irish Hair Brand.

I’d absolutely love to do this with you.

With love,
Emma x